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Franchise – Chimney Cake Signature
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Chimney Cake Franchise: Become the First Franchise Partner in Your Region

Looking for a food franchise opportunity you can actually build a business on? Secure your location in a shopping centre of our exclusive partners ECE and Sonae Sierra. 16 years of experience. A proven concept. Full support — directly from the founder.

16
Years of Experience
30+
Own Products
2
Exclusive partners: ECE · Sonae Sierra
0 €
Marketing Fee
— Exclusive Advantage —

Your Location in a Shopping Centre — We Handle It for You

As a Chimney Cake Signature franchise partner, you benefit from our exclusive partnerships with ECE — Europe’s leading shopping center operator with over 200 centers — and Sonae Sierra, the international shopping centre specialist with around 70 centres in eight countries.

16 years of know-how. Proven recipes. Exclusive access to ECE and Sonae Sierra centres. As a franchise partner, you start where others haven’t arrived even after years.

Chimney Cake Signature — also known as Baumstriezel, Kürtőskalács, Kurto Kolacs or chimney cake — is the only authentic franchise concept of its kind in Germany with direct access to ECE and Sonae Sierra locations. As a franchise partner, you benefit from a market without direct competition and a concept you won’t find anywhere else.

  • Pre-selected locations with high visitor traffic
  • Centre lease management (ECE, Sonae Sierra) — no broker, no vacancy risk
  • No tedious location hunting — you choose from our list
  • A professional environment that builds customer trust
ECE Center Standort
ECE Shopping Center
Chimney Cake Store
Chimney Cake Produkt
— Our Exclusive Partners —
Two Partners. More Locations.
Exclusive partner
ECE
60+
Years
11
Countries
200+
Centres
View Locations →
Exclusive partner
Sonae Sierra
35+
Years
8
Countries
~70
Centres
View Locations →
16
Years of Experience
30+
Own Products
>80%
Gross Margin
270+
Partner Centres
0 €
Marketing Fee
Chimney Cake Store
Produktion
Produkt Detail
— Know-How & Experience —

What Remains After 16 Years Is a System That Works

We have tried every variant — markets, kiosks, city-center locations, shopping centres. We know what sells, what fails and why. This knowledge is contained in your franchise manual.

Over 30 own products. Suppliers we know. Recipes we protect. Specially developed electric ovens designed specifically for chimney cake production — and a product quality with its iconic, mirror-smooth caramel layer that you won’t find anywhere on the market. You don’t start from zero — you start on our foundation.

30+
own recipes & products
2026
trademark registered at DPMA
Turnkey
All suppliers ready
2024
Baumstriezel-Evoluto® launched
— Das System —

Concept & Brand

— Placement —

Chimney Cake Store

The concept, developed over 16 years, is implemented in stores in central areas, pedestrian zones or tourist districts. We have all the necessary suppliers ready so you can open a turnkey, fully functional store.

Investment Overview
— Brand & Design —

Security and Consistency

In 2026 we registered Chimney Cake Signature at the DPMA (Reg. 302026223855.6). Our first trademark was registered back in 2014, followed by Baumstriezel-Evoluto® in 2024. Uniform designs, standardized processes and continuous product development — your business stands on a solid foundation.

Get in Touch
Limited · Only for the First Partners

Become the First Franchise Partner in Your Region

We are building our franchise network in a controlled way — offering the first partners advantages that later partners will no longer receive.

Direct contact with the founder
Direct access to ECE and Sonae Sierra locations
Exclusive territorial rights
Maximum support intensity
Become the First Franchise Partner Now

We never commit to two build-outs at the same time. Every new partner gets our full attention — that is our promise.

— Financial Investment —

Your Investment

Transparent figures — so you know what to expect from day one.

Total Investment
60 – 175 T€
depending on store type and location
Minimum Equity
35 %
of the total investment
License Fee (one-time)
15.000 €
incl. manual & training
Franchise Fee (monthly)
7,5 %
of net revenue
Gross Margin (product)
> 80 %
at recommended retail prices
Break-even achievable in
6 – 12 mos.
depending on location & format
No hidden costs: Marketing fee €0 — we integrate you free of charge into all our campaigns, social networks and promotions.
— Format 01 —
Own Premises / Standalone Location
Area: approx. 40 m²
Investment: approx. €60,000 – 175,000
120.000 – 250.000 €
Annual revenue (guideline)
— Format 02 —
Shopping Centre / ECE · Sonae Sierra
Area: approx. 40 m²
Investment: approx. €147,000 – 174,000
200.000 – 700.000 €
Annual revenue (guideline)
— From Inquiry to Opening —

The First Steps

Clear, transparent and without surprises — 6 steps to your opening.

Day 1
Your Inquiry
You fill out the contact form or write to us directly. We get back to you within 24 hours.
1
2
Week 1–2
First Conversation
An open get-to-know-you conversation — not a sales pitch. We present our system, you ask your questions. No pressure, no obligation.
Week 2–4
Personal Meeting
We meet in person — at our training store in Saarbrücken or at a mutually chosen location. You see live how Chimney Cake Signature is made.
3
4
Month 1–2
Letter of Intent
If both sides are convinced, we record it in a Letter of Intent. You receive access to the complete franchise exposé with all key figures.
Month 2–3
Location & Franchise Agreement
Together we choose your location — a shopping centre (ECE, Sonae Sierra), pedestrian zone or your own shop. Once the location is set, we sign the franchise agreement.
5
6
Month 3–6
Opening
Training, build-out, setup — and then you open your own Chimney Cake Signature store. We are at your side.
— Before the Opening —

What We Prepare Together

From contract signing to your first day of sales.

📖

Franchise Manual

Full access to our entire know-how: recipes, processes, standards — everything you need to start professionally from day 1.

💻

Hardware & Software

POS system, self-ordering terminal, payment system and franchise management software are delivered and installed.

📅

Planning & Schedule

Together we develop a concrete schedule for every preparation step — no surprises, no chaos.

🎓

Training

Hands-on training for you and your team. Everyone who will work with you is trained by us personally.

🏗️

Build-Out & Fitting

Our supplier builds your shop turnkey — to our interior and exterior design.

📦

Goods Supply

We introduce you to all suppliers and integrate you directly into the goods delivery system.

— Ongoing Support —

We Are at Your Side Throughout the Entire Contract Term

A partnership means we grow together.

🤝

The First 3 Months — Exclusive

From contract signing to opening, we are exclusively at your disposal. We never commit to two build-outs at once — your opening gets our full attention.

📊

Training Programs

Training and improvement programs for employees. Regular audits to improve working methods and ensure quality.

📢

Operational Support

Regular business reviews with concrete analyses and advice. Support in solving operational problems — reachable at any time.

💡

Marketing & Visibility

We integrate you free of charge into all marketing materials, social networks, our website and all advertising campaigns. No marketing fee — no ifs and buts.

Ovidiu Neag — Founder of Chimney Cake Signature
— The Founder —

Let’s Get to Know Each Other

„I have spent 16 years perfecting a product, building a system and making mistakes — so that our partners no longer have to. I am not looking for 50 franchise partners. I am looking for the right 5 to 10 people who want to build something special together with me. If that’s you, I will talk to you personally.“

Ovidiu Neag
Founder · Chimney Cake Signature · since 2010
— Frequently Asked Questions —

What Prospective Partners Ask Us

Honest answers to the most important questions before a partnership.

No. Our training program covers everything — from product preparation to team management. What you need to bring: entrepreneurial spirit, a service mindset and the willingness to work according to our system.
Yes. An exclusive territory is defined for every location so that partners do not compete with each other. Details are discussed in a personal conversation.
No — if you choose a location with ECE or Sonae Sierra. Thanks to our partnerships with ECE and Sonae Sierra, pre-vetted spaces are already available to you, and we accompany the negotiations together. If you prefer your own location — a shop or a pedestrian zone — you search for it yourself. We support you with our experience and help you make the right decision.
We work together on analysis and optimization. Our team supports you with regular reviews, audits and concrete measures. Choosing a location in the centres of our partners ECE and Sonae Sierra significantly minimizes the footfall risk compared to independently chosen locations.
That’s up to you. You can run the business alone, with your family or with your own team. We train everyone involved — regardless of how you organize yourself.
We provide you with our revenue figures and forecasts — the basis for your business plan and your P&L statement for the bank. Preparing these documents is your responsibility, as in any business. We do not provide financial advice, but we supply the numbers you need for it.

— You can also find us on —

— Contact —

Let’s Build Something Together

Interested? Write to us or give us a call — we will get back to you personally.

Your Inquiry

We get back to you within 24 hours.